Fractional CMO
You've got 7 seconds. We'll make them count.
ATTENTION WINDOW
Their opinion of you is already formed. Let’s make sure it’s the right one.
seconds
DECIDED
01 · What we do
Six plays. One strategic partner.
Drag them. Re-order them. Priority is yours—execution is ours. Every engagement pulls from this deck, tuned to where your revenue needs the most torque.
01 / SERVICE
Positioning & Narrative
The story your audience remembers. A cohesive identity system that aligns voice, visual, and value at every touchpoint.
02 / SERVICE
Brand Strategy
The story your audience remembers. A cohesive identity system that aligns voice, visual, and value at every touchpoint.
03 / SERVICE
Website & Landing Page
Strategy
Your digital front door, planned for conversion. We design the structure, messaging, and journey — your team or ours builds it.
04 / SERVICE
Account-Based Marketing
A targeted plan for the accounts that matter most. We identify the right buyers, map the buying committee, and build a pursuit strategy your sales team can run with.
05 / SERVICE
Social Media Strategy
A platform-smart playbook that matches your audience, your voice, and the bandwidth you actually have.
06 / SERVICE
Go-to-Market Planning
A priority-ranked plan for launches, new segments, or re-entries built for the team and budget you actually have.
02 · How it works
Three Steps
01
We meet. You talk. We listen hard.
A free 45-minute call. No pitch deck, no template audit. We dig into the business, the bottleneck, and the brand — then tell you straight if we're the right fit.
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Revenue & funnel diagnostic
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Positioning gap analysis
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Honest fit assessment
02
A plan built for this quarter, not a binder.
You get a 90-day roadmap sized to your team, your budget, and your moment. Tight, prioritized, and ruthlessly actionable — because strategy that sits on a shelf is theatre.
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Quarterly OKRs + KPIs
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Channel priority stack
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Brand & messaging rewrite
03
The strategy lands. You run with it.
You get the playbook, the positioning, and the plan — documented, prioritized, and ready to hand to your team. We stay available for strategic check-ins, but your team keeps the execution.
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Strategy documents + decks
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Messaging + content frameworks
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Optional monthly advisory retainer
07
Seconds to form a first impression of your brand.
95%
Of B2B buyers aren't in-market today — brand strategy is how you win the other 95%.
27%
Of the B2B buying journey is spent with suppliers — the rest is self-directed research.
$0
What the first consultation costs. No hooks, no hard sell.
03 · The offer
CMO-grade. Fraction of the cost.
A strategic partnership that gives you senior marketing thinking on tap — without the headcount, the politics, or the full-time cost.
/01
Cost-effective leadership
Senior strategic firepower without the $280k salary, equity, and benefits stack.
/02
Flex up. Flex down.
Scale hours to the season — launch quarters get heat, steady-states stay lean.
/03
Cross-industry pattern-match
We've shipped across B2B SaaS, professional services, healthtech, and industrial. Your blind spots are our muscle memory.
/04
Immediate clarity
No 90-day ramp. Strategy work starts week one — your team has direction inside the first month.
/05
Outside-in clarity
An external perspective sees the market your team is too close to.
/06
A network, on call
Designers, developers, PR, content, and research specialists — the bench comes with the deal.
STRATEGIC ADVISORY
Strategic advisory retainer.
Your behind-the-scenes strategist — sharpening the plan while your team runs the day-to-day.
Quarterly strategic planning
Positioning + messaging frameworks
Go-to-market playbooks
Monthly strategy sessions with leadership
On-call advisory between sessions
04 · FAQ
Short answers, no jargon.
Think of it as a strategic partnership, not a project. We don't parachute in, deliver a deck, and disappear — we stay engaged as the plan unfolds, adjusting as the business does.
Retainers range from $6k–$18k/mo depending on scope. Always cheaper than a senior hire, always structured around measurable outcomes. We quote after the fit call.
No — we're a strategy partner, not an agency. We build the plan, the positioning, and the frameworks. Your in-house team, freelancers, or agencies handle execution.
We frequently coach and augment existing leads — filling strategic gaps, running specific initiatives, or acting as a thinking partner at the exec level.
Every engagement starts with a clear scorecard — positioning clarity, pipeline signal, team alignment. You'll see the before-and-after in the first quarter, not at an annual review.
05 · Let's talk
Every second counts.
Start now.
Tell us what you're building and where it's stuck. You'll hear back within one business day.